Re‐examining green purchase behaviour and the green consumer profile: new evidences G Akehurst, C Afonso, H Martins Gonçalves Management decision 50 (5), 972-988, 2012 | 1020 | 2012 |
The role of motivations and involvement in wine tourists' intention to return: SEM and fsQCA findings C Afonso, GM Silva, HM Gonçalves, M Duarte Journal of business research 89, 313-321, 2018 | 162 | 2018 |
O consumidor verde: perfil e comportamento de compra ACB Afonso | 98 | 2010 |
Social Target Da estratégia à implementação. Como tirar partido das redes sociais e potenciar o seu negócio C Afonso, L Borges Topbooks, 2013 | 87 | 2013 |
Green Target–as novas tendências do Marketing C Afonso Lisboa, Smart Book, 2010 | 46 | 2010 |
Marketing Digital & eCommerce C Afonso, D Monteiro, I Amaral, P Neto, J Remondes Psicosoma, 2016 | 38 | 2016 |
Green consumer segmentation: managerial and environmental implications from the perspective of business strategies and practices C Afonso, D Gavilan, J García-Madariaga, HM Gonçalves Sustainability in Innovation and Entrepreneurship: Policies and Practices …, 2018 | 36 | 2018 |
Why consumers purchase organic products? The role of environment, health and age C Afonso, D Gavilán, H Martins Gonçalves, J García de Madariaga XXIX Congreso de Marketing AEMARK (2017), p 36-50, 2017 | 15 | 2017 |
Wine tourism consumers: who are they and what motivates them C Afonso A field work applied to Porto, Rioja and Bordeaux. Pridobljeno iz: http …, 2017 | 14 | 2017 |
An overview of main IoT trends applied to business and marketing J Remondes, C Afonso Smart Marketing With the Internet of Things, 245-264, 2019 | 12 | 2019 |
The influence of risks perception on the purchase of ecological personal care products C Afonso, D Gavilan, J Garcia-Madariaga, HM Gonçalves Instituto Superior de Entre Douro e Vouga (ISVOUGA), 2016 | 10 | 2016 |
Nota introdutória C Afonso, R Linhares, AP Costa Ámbitos. Revista Internacional de Comunicación, 2018 | 6 | 2018 |
Green consumption: exploring the relation between environmental attitudes and purchase behaviour. The role of perceived risks and cultural values C Afonso Universidad Complutense de Madrid, 2016 | 4 | 2016 |
YouTube e user generated content: O seu valor e a sua utilidade no setor do turismo em Portugal C Afonso, P Ceia Dos Algarves: Tourism, Hospitality & Management Journal, 3-19, 2018 | 3 | 2018 |
Fill in the blank for fashion complementary outfit product Retrieval: VISUM summer school competition E Castro, PM Ferreira, A Rebelo, I Rio-Torto, L Capozzi, MF Ferreira, ... Machine vision and applications 34 (1), 16, 2023 | 2 | 2023 |
Mobile as payment: The role of early adopters’ perceptions in mobile payment reuse intention in the travel industry A Pancho, C Afonso TURISMO E COMPETITIVIDADE DOS DESTINOS TURÍSTICOS, 28, 2018 | 2 | 2018 |
Consumo verde: estudio de la relación entre las actitudes medioambientales y el comportamiento de compra: el papel de los riesgos percibidos y de los valores culturales AC Baptista Afonso Universidad Complutense de Madrid, 2016 | 2 | 2016 |
An Integrated Framework of the Relation Between Augmented Reality and Brand Love C Afonso, V Hipólito Marketing and Smart Technologies: Proceedings of ICMarkTech 2021, Volume 1 …, 2022 | 1 | 2022 |
Challenges in Adapting to Mobile Banking From the Perspective of the Customers C Afonso, JD Teixeira Implementing Automation Initiatives in Companies to Create Better-Connected …, 2022 | 1 | 2022 |
How consumers perceive vloggers? Exploring consumer’s perceptions and purchase intention applied to beauty and fashion industry M Ponte, C Afonso XXIX Congreso de Marketing AEMARK (2017), p 229-235, 2017 | 1 | 2017 |